BONUS – Tools & Recommendations

Tools for graphics and design

  • For all graphics elements, use Canva for its flexibility, the free pictures available and the many templates
    -> Useful for Facebook or LinkedIn or YouTube banner
    -> Useful for social media posts
    -> Useful for short videos editing
    -> Useful for logos and name cards, brochures and presentations
  • If you prefer to buy a graphic designer tool to have more flexibility, a most affordable and powerful one is Affinity. I’ve designed the Coaching Inspiration logo with it ;-)
    Works almost like Adobe Photoshop, yet way cheaper.

Tools to help with your Portrait / Profile picture

  • For a beautiful portrait of yours, you may have a fabulous picture yet need to remove the background to make it more versatile. Use remove.bg to instantly get yourself without any background.
  • If you want to test your portrait to find out how people judge your competency and trustworthiness based on the first impression that your picture give, upload your picture on Photo Feeler and give it a trying to rating others too until you notice a pattern and know what you may need to change in your own portrait.
  • Piece of advice in this article too: How your LinkedIn picture can make you look like competent

Tools to design a Logo – Pick a Font – Find Icon – Select Colors

  • For logos, a most simple way is to use a stylish font, add an icon and stick to one color.
  • Free stylish fonts are available on Google Fonts that allows you to check how they could be combine with another one as well. Once you have that font installed in your computer, you can use colors as with any usual font type and then save your test as image once you’re happy with your design.
  • Free icons can be found on IconFinder and even edited there, so you can change the color of your favorite icon to match the one of your selected font, in a very easy way.
  • For selecting colors that get on well together, the easiest way is to check the a color wheel and pick the complementary color to your primary one. It will be a safe choice. Focus on web safe colors as well.

Service provider recommendation

Aarti Narang: very talented brand manager who can design gorgeous website and everything around design from logo to name cards, brochures and social media posts